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BRAND IDENTITY, PACKAGE DESIGN 2020

KaseBite


KaseBite is an organic cheese snack brand specifically designed for toddlers and children from age four. We strive to make the mildest and softest cheese made from farm-raised cow Rbst-free milk.

With our fun and trusting identity, we want to assure parents of the highest quality cheese  and healthy snack experience for their children.

Let us be your child’s first cheese!










01.Behind the Name


02.Logo

My final logomark is inspired by the combination of the first letter of “Kase” and the shapes of the cheese bites. The playful arrangement of simple shapes is to help target children and enhance easy recognition of the brand.







03.Package Design


04. Website